HKH announces BLANC as its wholesale digital platform

HKH announced today that it has chosen BLANC to accelerate the go to market and omnichannel strategy for their current portfolio of beauty brands.  

According to “The State of Fashion Beauty” report from BoF and McKinsey & Company, the global beauty industry will generate estimated retail sales of around $460 billion this year, a figure that is projected to increase to approximately $580 billion by 2027.

Through BLANC, the brands will be able to expand globally, manage their inventories and channel mix as well as respond to retailers with the agility needed today.

Helen Kupfer Haas, HKH Founder & President, said: “we are seeing the continuous acceleration of digital wholesale adoption among brands in fashion, and the beauty industry should absolutely follow the trend. BLANC is the wholesale management solution that will help the brands to explore new geographies, build out their omnichannel strategies and ultimately fuel growth. The data available will also help us to design tailor made go to market strategies to all customers ”.

“Fashion and beauty have always worked in parallel, and we are happy to welcome HKH and their brands to BLANC. Our digital-first approach empowers brands to move at the speed required today in no time.  In an industry that’s always evolving, fashion and beauty brands that don’t manage to expand, build relationships, and meet the requirements of retailers could end up stuck in one place, unable to make progress”, said Manoela Amaro, CEO and Co-Founder of BLANC.

HKH has its own dedicated showroom page on BLANC as well as the beauty brands. 

About HKH:

HKH was founded by Helen Kupfer in 2011, after over 25 years of experience with luxury, cosmetics, and distribution. Their mission is to help beauty brands to share their values and grow sustainably globally. Their services involve international strategy, commercial development, trade marketing, education and partnerships. Some of their clients include: Goldfaden, Mini Bloom, Adrop and Veronique Gabai. 

About BLANC:

BLANC was founded by Manoela Amaro 5 years ago and is today the technology used by emerging fashion and beauty brands globally to support their businesses online. BLANC helps brands to get future ready, boost sales, optimize revenue, ease operations, and keep customer satisfaction high.